Redefining Everyday Convenience through Technology.

Work

Visual Designer

Sometimes, the ordinary can be the most frustrating. Endless lines, the clock ticking, hands full of bags, and impatience in the air. But what if technology could give us back the time we lose between aisles and checkout counters? Skip the Line introduces a new way to experience shopping — where speed and simplicity become the true protagonists.

Introduction

The project envisions an evolution within Colombia’s Éxito stores, offering users the ability to pay directly from their phones without waiting in line. Through a system integrated into the official app, shoppers can scan products, complete their payment in seconds, and leave the store as effortlessly as they entered.

It’s a proposal that blends convenience, automation, and a more human experience within the digital environment. Designed especially for those who value practicality — for quick visits rather than full carts — the concept aims to communicate accessibility, efficiency, and control. More than a tool, it’s an invitation to rediscover routine, proving that even the everyday can be reinvented.

Éxito: Skip the Line redefines the act of shopping. It’s an experience where time is no longer lost between queues and screens, but regained in what truly matters — living with more flow, more freedom, and more intention.

Check Out